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Seek To Resonate, Not Just to Be Seen: Social Media + Video in 2024

September 19, 2024 1:00 PM - 2:00 PM (EDT)

Description

Seek To Resonate, Not Just to Be Seen: Social Media + Video in 2024

Lori Lewis 

Lori LewisMedia

Long-form video viewing is on the rise. And short-form video fatigue is bubbling under. But it doesn’t mean stop with short form. It means it’s time to get ahead of it and develop an intentional (long-form) and discovery (short-form) viewing strategy. Join Lori Lewis Media for a workshop on how to master the balance needed with both content forms. This is an opportunity to learn how longer video content builds on brand remembrance as well as leveraging shorter video content to increase awareness and growth by getting discovered in feeds.

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Contact Information

Michigan Association of Broadcasters
Name: Sara Siegmann
Phone: 517-999-9323
Email: ncsadata@michmab.com
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